Insights

The measure of our growth is directly proportionate to the parameters we choose to either accept or challenge. Business is a mechanism for testing, integrating, and expressing our values, beliefs, and identities. Entrepreneurship — or any role that demands significant responsibility — is a modern path to self-actualization.

Running a business is really difficult. It’s even more trying when you’re constantly second guessing how people are perceiving you. A well-defined brand can give you the confidence you need to keep showing up and delivering great value to the marketplace.

Emotional investment doesn't always rake in the cash… but if gaged appropriately, it can be leveraged for some really incredible results.

A business succeeds because it has been able to generate a reputation of value within the marketplace. It produces products and or...

"Woman meditating in an office cubicle" - Illustrated by Flore Thevoux. For decades, the pioneers of the consciousness and spiritual...

Business closely resembles contact sports. Hand to hand, who can stay their ground? The value you provide is determined by your belief in...

I had a client come to me the other day, saying he wants a legacy brand. He wants his brand to outlive him, to be something that’s...

Branding can best be defined as relationship management. While marketing focuses on reaching out to new people, branding strengthens the

by Flore Thevoux Branding  — i.e. the visual & verbal expression of a business — acts as a beacon . The quality of this expression will...